Client


16 July 2019

Dubai property developer Damac completes acquisition of Roberto Cavalli

Damac is well-positioned to develop the brand’s licensing operations, which currently accounts for one-third of revenue.

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13 February 2019

IHG Buys Six Senses as New Niche Atop Luxury Portfolio

After standing pat for much of the consolidation wave, following its late-2014 buy of Kimpton, InterContinental Hotels Group has acquired Six Senses Hotels Resorts Spas, which becomes IHG’s second recent luxury acquisition after Regent.

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4 October 2021

Is Technology Displacing Craftsmanship?

In the world of luxury personalisation, the relationship between technology and craftsmanship is changing. Does that mean our definition of luxury is changing too?

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12 February 2021

The Proliferation of Lifestyle Brands: Differentiate or Die

From our analysis of the profile, positioning, and promotion of 81 lifestyle hotel brands in conjunction with their dates of introduction emerges a series of fascinating correlations.

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4 October 2021

The Lusty Allure
of Loyalty

Love them or loathe them, loyalty programs are a defining feature of the hospitality landscape. But let’s take a step back. What, in fact, is being measured and rewarded by these programs? Is it really loyalty or incentivised habit? Are we actually faithful to the promoter brands?

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2 February 2021

Where Wellness
is Woven in

Not that there is nothing anything wrong with a wellness model that evidently pleases most people most of the time but change is afoot and it’s being driven by the changing demands of the luxury travelling consumer.

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4 October 2021

What the New
‘Ultra-luxury’ Means
for Hotels

Luxury Branding enables luxury brands to stage elevated service and transformative experiences. Although we serve organisations in the tourism, travel, real estate, wellness and financial services sectors, hospitality is our sweet spot.

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2 February 2021

Public Spaces: Fighting Fire with Fire

From retailers to airlines, customer-facing organisations are hiring hoteliers at senior levels to transfer hospitality ‘technology’ into their operations. To date, the flow of know-how has been largely one-way but why are these previously discrete sectors beginning to converge on hospitality?

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19 January 2021

Public Spaces: Battle Ground of the Brands

How many people noticed Nordstrom’s announcement that on October 3 2017, the first Nordstrom Local will debut in Melrose Place, Los Angeles? This may not sound like much of an event but look closer at what Nordstrom have planned.

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12 February 2021

The Name Game:
Part 1

Time was that naming a brand was quite simple. You just adopted your family name, which also served to distinguish private enterprise from public. Learn why and how brand naming has become more complex in this two part feature on the name game.

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