Luxury Branding is an expert at defining meaningful wellness propositions to augment or sit at the heart of luxury hotel brands. Piers Schmidt was interviewed recently by Laura Powell for her piece on wellness and hospitality for Hospitality Investor.
In late 2021, Your Doctor Group appointed Luxury Branding to refine the business concept and develop stand-out branding for a personalised private health offering designed for the so-called ‘one per cent’.
Piers Schmidt addressed senior doctors and business leaders from C-Care, a leading healthcare provider in Mauritius.
Most spas are created equal. Exceptionally, the Cottonmill Private Members’ spa at Hertfordshire hotel, Sopwell House, was designed to be rather less equal than others.
A charitable initiative created and funded by Luxury Branding that harnesses the power of communal song to raise funds to combat COVID-19.
How and why did an established British hotel operator plan a move from hospitality into the crowded and complex market for later living?
Not that there is nothing anything wrong with a wellness model that evidently pleases most people most of the time but change is afoot and it’s being driven by the changing demands of the luxury travelling consumer.