One Fine Mess?

10 November 2022

Luxury villa rentals is a buoyant market, which positively grew through the pandemic, but we find this to be an immature industry ripe for service improvement and experience innovation.

If your business competes in the luxury villa rental sector, our analysis of the proposition and presentation of 20 of its best brands raises fundamental questions.
Finding convincing answers to these may determine how sustainable this nascent industry proves to be.

View and download ‘One Fine Mess?’

Advisory

Luxury Branding is a strategic advisor specialising in generating sustainable brand value. Its principal experience is in the ultra-competitive premium segments of the tourism, travel, hospitality and residential real estate sectors.1

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Agency

With a unique blend of ‘calculated creativity’,
Luxury Branding helps ambitious organisations to define and express how they are special, different, and better: special for their affluent customers, different and better than the competition.2

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Ventures

Piers Schmidt and Ian R Douglas of Phoenix Global are the Co-Founders of Kingham Leigh.
This dynamic new partnership has been created to design, develop and operate innovative hospitality projects in Europe and beyond.3

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further Stories

Luxury Mauritius Hotel Group, Sun Resorts, enters a new era as Sunlife

News Story

Sun Resorts with whom Luxury Branding first worked in 2001, today announces its brand-led…

Piers Schmidt visits Ecole hôtelière de Lausanne

News Story

In late September 2022, in his capacity as Adjunct Professor, Piers Schmidt visited Ecole hôtelière de…

Global Advisory Board visits
The Red Sea

News Story

In mid August, members of the Global Advisory Board of The Red Sea Development Company…

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