Service


6 October 2021

LUX* Tea Horse Road

Luxury Branding was engaged to work with LUX* Resorts & Hotels as the ambitious Mauritian hospitality operator expanded its operations into China in the south-western provinces of Yunnan, Sichuan and Tibet.

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6 October 2021

LUX* Resorts
& Hotels

In 2011, Luxury Branding was appointed by the failing Naiade Resorts to devise a turnaround strategy that would rescue the brand from near bankruptcy and provide a new foundation for growth.

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6 October 2021

C Resorts

Since August 2017, Luxury Branding has been working with Constance Hotels, Resorts & Golf, the leading Indian Ocean operator, to develop an innovative second-line brand, ready for official launch in Spring 2019. Born from rigorous conceptual, creative, and strategic thinking, we are delighted to introduce C Resorts, a younger sister for Constance.

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2 August 2021

Shinsegae

Luxury Branding partnered with the senior leadership of Shinsegae to create
an innovative new homewares offering for its flagship stores in Seoul.

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19 January 2021

Belmond

Luxury Branding was engaged to reboot the poorly-received rebranding of Orient Express Hotels to Belmond with signature programming to invest the new name with meaning.

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